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57% of Pakistanis are Educated

Admin — Wed, 13 Jul 2011 07:10:11 +0000

The below statistics has been taken from the Economic Survey of Pakistan 2010-2011.

Education is central to the development for any economy. It plays a vital role in human capital formation. Well education human capital plays a vital role in the development of country economy. If we talk about education sector in Pakistan than it’s not too good, our educational sector needs more funds for performing different activities such as teachers training, supervision, monitoring, etc.

According to the latest Pakistan Labor Force Survey 2009-2010, the overall literacy rate is 57.7% (age greater than 10 years) including 69.5% males and 45.2% females. According to this statistics, in Pakistan males are more educated than females. The data shows that literacy rate is higher in urban areas (73.2%) as compare to rural areas (49.2%). If we talk about literacy rate while at provincial level, Punjab stood on top that is 59.9%, than Sindh with 58.2%, Khyber Pakhtunkhwa 50.9% and then Balochistan at 51.5%. The literacy rate of Punjab and Khyber Pakhtunkhwa has been improved during 2008-09 and 2009-10.

Table: Literacy Rates (10 Years and Above)-Pakistan and Provinces

Province/Area	2008-09			2009-10
Province/Area	Total	Male	Female	Total	Male	Female
Pakistan	57.4%	69.3%	44.7%	57.7%	69.5%	45.2%
Rural	48.6%	63.2%	33.4%	49.2%	63.6%	34.2%
Urban	73.3%	80.3%	65.6%	73.2%	80.2%	65.5%
Punjab	58.7%	68.5%	48.8%	59.6%	69.1%	49.8%
Rural	51.3%	63.1%	39.5%	52.5%	64.0%	40.7%
Urban	73.3%	78.9%	67.4%	73.5%	78.9%	67.8%
Sindh	59.4%	71.2%	45.6%	58.2%	70.2%	44.3%
Rural	41.8%	59.0%	20.7%	41.0%	58.2%	20.3%
Urban	75.7%	82.9%	67.5%	74.9%	82.2%	66.8%
KPK	50.0%	69.6%	31.1%	50.9%	70.1%	32.3%
Rural	47.1%	67.9%	27.4%	48.4%	68.3%	29.1%
Urban	63.4%	77.4%	49.0%	62.7%	77.8%	47.4%
Balochistan	51.5%	68.5%	30.2%	51.5%	69.2%	29.3%
Rural	46.5%	64.4%	23.8%	45.7%	64.2%	22.5%
Urban	66.4%	81.0%	48.8%	69.6%	85.0%	50.6%

*KPK (Khyber Pakhtunkhwa)

The below graph show the provincial percentages of the literacy rate in Pakistan during year 2008-09 and 2009-10.

*KPK (Khyber Pakhtunkhwa)

Changing dynamics of “Rural Market” within “Rural Pakistan”

Admin — Wed, 07 Jul 2010 07:10:24 +0000

The improvement in the rural structure will not only help the general masses to improve the living standards but also will create a massive opportunity for the local and international investors to make big investments in the area. In turn, the people of the rural class will also be befitted with the employment opportunities, build fast access of their stocks to the national and international markets. As per survey figures, electricity for domestic use in the country increased from 34,446 in 2003 to 38,435 in 2008, showing an improvement of 12% in rural electrification. Statistics showed, the number of mouzas reporting bricked lined streets was 20,195 in 2003 which improved to 23,638 in 2008, thus depicting an increase of 17% during the recent past. The total number of mouzas falling within a radius of less than 1 kilometer from metalled road was 23,720 during 2003. This number moved up to 28,460 mouzas as per 2008 Mouza Census showing an increase of 20% over 2003 data. The total number of mouzas reporting river / canal as main source of irrigation was 21,421 which increased to 23,450 in 2008, i.e. by 9%. The number of mouzas reporting tubewells / wells as main source of irrigation have increased from 22,123 in 2003 to 24,077 in 2008, i.e. also by 9%. In Pakistan there is 18% increase in case of primary school, 11% increase in middle school, 4% increase in high / higher secondary school and 4% increase in college for girls with in radius of one kilometer.

For more details, feel free to write us info@field-tab.com.pk

[1] Source: Pakistan Mouza Statistics, 2008, Pakistan Agriculture Census Organization

The Economic Census of Pakistan- Overview of Economic Activity

Admin — Mon, 28 Jun 2010 11:00:55 +0000

Economic Census is the major source of statistics on economic activities in the country. It covered 3.249 million Establishments / Households of which, 64% were in Punjab, 18% in Sindh, 15% in Khyber Pakhtunkhwa, 2% in Balochistan and 1% in Islamabad. 44% of the total Establishments were in rural areas and 56% were in urban areas. 53% of the total establishments were in Wholesale and Retail Trade, Restaurants and Hotels Sector, 20% Manufacturing Sector, 22% in Community, Social and Persona[i]l Services Sector. Among the households establishments slightly over 66% household establishments were engaged in manufacturing activities, about 9% in Agriculture (Poultry Farming, Fish Farming and Livestock) and about 21% in Community Services and Personal Services Sectors and about 4% engaged in Wholesale Retail Trade, Hotels and Restaurants Sector. 68% of the total manufacturing industries covered in Economic Census were in Punjab, 13% in Sindh and 16% in Khyber Pakhtunkhwa. 2.851 million Establishments were such which employed 1-5 persons, whereas, 0.079 million have employment size of 6-10 persons, about 26 thousand establishments with 11-50 employed persons and 1617 establishments with 51 or above employed persons. 97% of the total establishments covered were owned by the individuals. Almost 68% of the manufacturing establishments in the households were engaged in Textile Wearing, Apparel and Leather Industries. The Census revealed that 2.958 million establishments had employed 6.580 million persons, of these 0.456 million were female, which is about 7 % of the total employment. Among the females, 15 % were Self-employed / Proprietor or Partners and 30 % were unpaid family helpers; the remaining 55 % were paid employees.

[i] Source: Economic Census of Pakistan, 2005.

Pakistan’s Mobile Tele-density Growth Overview

Admin — Thu, 24 Jun 2010 06:38:05 +0000

According to the latest figures released by Pakistan Telecommunication Authority (PTA), Mobile tele-density reached to 59.8percent in May, 2010. Trends in tele-density are depicting a slower pace due to ‘maturity of market’ where operators have now adopted a retention policy instead of making efforts for expansion of subscribers. A total of 98 million cellular subscribers have been recorded in May, 2010. The share of market, as per PTA, Mobilink stayed at top with 32.64 percent of subscribers, while Telenor at 2nd position with 24.14 percent of mobile users, Ufone with 19.55 percent, 16.98 percent for Warid and 6.69 percent are Zong users. According to the data, in the month of May, mobile sector rose with a growth rate of 0.72 percent in comparison with the figures of last month (April, 2010). For growth pattern with in mobile operators, statistics are as, Warid is fastest growing operator with growth rate of 1.62 percent, 1.18 percent growth recorded for Ufone, followed by 0.85 percent for Telenor. Zong is the only operator which have negative growth of -3.12 percent.

Source: Pakistan Telecommunication Authority (PTA), Telecom Indicators: Mobile Cellular Services, 2010

For more details, feel free to write us info@field-tab.com.pk

Large Scale Manufacturing (LSM) Performance Overview – Production of Automobile in Pakistan increased in 2009

Admin — Tue, 22 Jun 2010 07:33:57 +0000

The Federal Bureau of Statistics (FBS) has recently released the Quantum Index Number (QIM)* which shows the performance trends of output in the Large Scale Manufacturing (LSM) recorded a growth of 4.52% during July-April fiscal year 2010 (overall index 203.98) over the corresponding months of the last fiscal year (overall index 195.16 ). LSM in April 2010 was 5.59% (overall index 207.92) over the corresponding month last year (overall index 196.91). The LSM growth has been attributed to economic recovery that increased the demand of consumable products in the local market as well as export products for global markets.

According to the social economic survey highlights 2009-10, the manufacturing sector performed well in the outgoing year. Production in large scale manufacturing (LSM) increased by 4.4% which was mainly caused by the improvement in sub groups of automobile (31.6%), tyre & tubes (29.5%), electronic (23.6%), fertilizer (10.9%) and pharmaceutical (7.6%). The items which showed an increase in their production during the year were phosphate fertilizer (13.86%), cement (11.21%), cooking oil (7.17%), cotton (5.77%) and leather product (17.28%) etc. During the current fiscal year, cement production increased to 22.8 million tones as against 19.4 million tons last year or an increase of 17%.

The break-up of industrial sector showed that the petroleum sector growth remained in the negative with declined of 6.7% during the first ten months of the outgoing fiscal over the corresponding months of last fiscal. The year to year performance was even worst at minus 13.6%. Ministry of Industries index, however, recorded growth of 3.34% in the first ten months of the current fiscal year and 1.39% in April 2010. The index of Bureau of Statistics (BoS) registered increase of 8.31% in the first ten months period and posted significant growth of 14.58% in April 2010. The main contributors to LSM growth includes, automobiles, tyres, and tubes, leather products, electronics, fertilizers, non-metallic mineral products, pharmaceuticals, and engineering products. Production of automobiles registered impressive growth within the LSM, a major increase was seen in the production of motorcycles up by 56.04%, jeeps and cars 38.64%, tractors 22.56 %, and trucks 12.56 %.

* Quantum Index Number (QIM) has been computed in FBS on the basis of latest production data of 100 items. The sources of the index are

Oil Companies Advisory Committee (OCAC) (11 items)
Ministry of Industries & Production (35 items)
Provincial Bureaus of Statistics (54 items).

Get more information on the LSM, by writing to us at: info@field-tab.com.pk

Exploring the talent of an affordable market.

Admin — Fri, 18 Jun 2010 07:16:21 +0000

Good news is that ESOMAR has launched its Global Price Study 2010. The Global Index is a net that allows an approximate ranking of countries. This time 67 countries’ data was published in ESOMAR report with an average indices from lowest cost methodology of a U&A project. It shows that Global prices are stable with Pakistan as a country maintaining its position on the bottom of Index with 29 points as compare with USA on the top with 256 points.

It may remain a considerable factor for decision makers to make efforts on Online Research which is 70% or below of Phone surveys or CATI and 50% of Face-to Face.

All those researchers dealing markets with higher GDP, a significant shift of the customized research is visible from other modes to “online” mode only due to price.

International Field & Tab has a pool of very talented Human Resources, relevant IT infrastructure, low operational costs, high speed internet and broadband facilities. With our base in Pakistan, we offer Quick, Affordable and Reliable solutions and seeking back office “practical” partnerships to those suppliers intend to reduce their infrastructure and operational costs and maximize profits. For more details, feel free to write us info@field-tab.com.pk

Are you interested in knowing Pakistani Consumers?

Admin — Fri, 26 Feb 2010 12:15:39 +0000

In a market where brand distinguishing is a complex process, is it possible to come up with a product/service satisfying all aspects of consumer needs & wants based on his socio-economic class, income, educational level, lifestyle and occupation? Who wants to undergo a cumbersome process of data gathering? Well realizing the need, International Field & Tab has launched PIPO Source Book on Pakistani Consumer in affiliation with PIPO which includes population estimates for 2009 and surveys conducted by PIPO (Pakistan Institute of Public Opinion- in affiliation with Gallup Pakistan). The details of these survey results are divided into seven sections including Population, Literacy & Education, Occupation, Income, Consumption Habits, Values & lifestyles and Media Habits. Read the full story

Source Book Available on Pakistani Consumer

Admin — Sat, 20 Feb 2010 12:17:14 +0000

In this large-scale society every individual has different needs and wants based on his socio-economic class, income, educational level, lifestyle and occupation .Due to all these factors and different demographics ,the consumption pattern and media habits also vary. Gathering data about the population, literacy rate, income level and lifestyle of people in the highly populated country like Pakistan is very difficult, time consuming and costly.

International Field & Tab has now resolved this issue by providing PIPO’s Source Book. The PIPO’s Source Book is based on information of population estimates for 2009 and on surveys conducted by PIPO (Pakistan Institute of Public Opinion-affiliated with Gallup International) to understand the structure of our society, the demographic and socio-economic breakup, the lifestyle of our citizens and their psychological makeup. It contains information on following sections:

Population
This section provides details on the Pakistani population, list of different segments covering the urban and rural sections as well.

Literacy and education
It covers information regarding the literate consumers of Pakistan. Different educational segments and separate information for males and females is also provided.

Occupation
This section tells us about the total number of adults who are in the labor force and in various sectors like agriculture and manufacturing.

Income
It uncovers the total amount of money available to the consumers for savings and investments .It focuses on the five main income levels of the Pakistani society starting from lower to higher level.

Consumption habits
This section tells about the consumer wallet and the distribution of wallet in different sectors and needs of households. It also tells about the distribution of total expenditure of the consumers.

Values and lifestyles
It tells about the consumer’s insights covering all the way from hobbies to habits, their preferences, schooling and their mind set. The information about five consumers types is also provided.

Media habits
This section provides valuable information about the penetration of electronic and print media in Pakistan also tells about the viewer ship of television and radio listener ship and new media access level.

These seven sections cover almost all the information which an organization require regarding its present customers as well as the target audience in the future.

For More details contact us info@field-tab.com.pk