Articles in the Featured Category
Featured »
For every fieldwork, the researcher has to assure three vital steps to select a representative sample including Selection of Area, Selection of Household and Selection of Respondent. Face to face mode provides these basic essentials for a successful research. Read the full story
Featured »
In the era of competitiveness, customer opinion and attitudes hold the focal attention for numerous companies to conform to their needs in terms of the products and services being provided. The current market situation characterized by the global recession urges the companies to opt for a cost benefit analysis in making prudent decisions for conducting a market and opinion survey. Cognizant of these facts; International Field &Tab has come up with an effective tool to deal with this scenario i.e. OMNIFT.
OMNIFT is a …
